Fundraising Events & Techniques
Picture of Kelli Anne Cerini

Fundraising Events & Techniques That Work for Small Nonprofits

When resources are tight, small nonprofits need creative, cost-effective fundraising strategies that offer high returns both in dollars and donor engagement. Whether you’re looking for a fresh idea or adapting an existing event, these proven techniques can help your organization raise more with less.


🎨 Art Auction with a Twist

What it is: Guests bid on artwork created live by local artists.
Why it works: Watching art come to life creates a deeper emotional connection to the cause and the creators.
Cost: $$ (venue, supplies, refreshments, marketing)
How to do it on Long Island:

  • Partner with local artists, art students, or schools
  • Use a community center, library, or donated gallery space
  • Ask local restaurants to sponsor refreshments or music
  • Promote through social media, chambers, and artist networks

📵 Digital Detox Challenge

What it is: Participants unplug from devices and raise money through pledges.
Why it works: Encourages mindfulness while reinforcing mission-aligned values like literacy, wellness, or family connection.
Cost: $ (mostly promotion)
Real-World Inspiration: Willow Tree’s “Unplug-A-Thon” encouraged families to go screen-free and read together, strengthening family bonds while supporting their cause.
How to do it on LI:

  • Encourage schools, churches, or libraries to join
  • Set pledge levels (e.g., $1 per hour unplugged)
  • Share reflections and photos to drive engagement

đź‘• Custom Merchandise Fundraising

What it is: Sell branded t-shirts, mugs, or totes using print-on-demand platforms no inventory required.
Cost: $ (design and promotion only)
Success Tip: A Custom Ink campaign sold 255 shirts in 26 days, raising $4,257.
How to do it on LI:

  • Create locally themed or cause-driven designs
  • Collaborate with artists for unique flair
  • Promote through social media, events, and newsletters

🎶 Benefit Concerts

What it is: Host a themed music event with sponsors and ticket sales.
Big Success: The Two Charities, One Goal concert raised $1.83 million with 1,100 guests and 112 sponsors. Check out the full Case Study here.
How to scale it down:

  • Use local bands and smaller venues
  • Incorporate raffles and refreshments
  • Use sponsorships to cover costs

🍷 Paint & Sip Events

What it is: A relaxed evening of painting and wine, led by a local artist.
Typical Costs & Revenue:

  • Tickets: $35–$50
  • Supplies & venue: ~$500
  • With 50 guests, raise ~$1,500
    How to do it on LI:
  • Collaborate with an art teacher or wine bar
  • Offer raffles or sell art created at the event

🎥 Outdoor Movie Night

What it is: A community event screening a family-friendly movie under the stars.
Why it works: Combines fun, fundraising, and community.
Revenue Streams:

  • Tickets ($10/person)
  • Concessions & raffles
  • Sponsorships
    How to do it on LI:
  • Use a park, school field, or donated outdoor space
  • Partner with local AV companies for equipment
  • Secure a movie license (Swank or Criterion Pictures)

đź§Ť Peer-to-Peer (P2P) Fundraising

What it is: Supporters raise funds by activating their own networks.
Why it works: Expands your reach and brings in new donors.
Popular P2P Formats:

  • 5K Walks/Runs
  • Dance-a-thons or Step Challenges
  • Viral Social Media Challenges
    Success Story: BrainUp’s 5K in Chicago drew 1,100 attendees and raised $271,000 with just 15 sponsors. Check out the full Case Study here.

🍽️ Restaurant Fundraiser Night

What it is: A local restaurant donates a portion of sales during a set night.
Why it works: Passive, low-effort, and community-focused.
Restaurant Contributions: Typically 10%–25% of sales
Examples:

  • Chili’s “Give Back Night”
  • Chipotle’s 25% donation model
    How to do it on LI:
  • Choose high-traffic nights
  • Promote heavily via email and flyers
  • Encourage takeout/delivery participation

đź’ˇ More Low-Cost Fundraising Ideas

These ideas require minimal resources but can deliver big results:

  1. Trivia Night at a local pub
  2. Bingo for a Cause with bonus rounds
  3. Cooking/Baking Classes (virtual or in-person)
  4. Community Yard Sale with donated goods
  5. Dog Wash Day with volunteers and a hose
  6. Board Game Night with snacks for sale
  7. Coin Drive with a public tracker
  8. Photo Sessions with local photographers
  9. Karaoke Night with “vote by donation”
  10. Seasonal Mini Markets (wreaths, pumpkins, etc.)

đź§­ Final Thoughts

Small nonprofits can thrive by choosing fundraisers that align with their mission, engage their community, and make the most of available resources. Whether you host a movie night, launch a t-shirt campaign, or try a digital detox, the key is creativity, planning, and consistent follow-up.

đź”— Related Resources
Engaging Your Board in Fundraising: Read the Article »
Guide to Diversifying Your Nonprofit Funding:
https://nonprofitresourcehub.org/guide-to-diversifying-your-nonprofit-funding

More to explore:

Guide to Donor Appreciation Events

Purpose and Overview Small, highly personalized donor appreciation events are one of the most effective and cost-efficient ways to deepen relationships with

No comment yet, add your voice below!


Add a Comment

Subscribe to our newsletter

Trusted partners for the nonprofit community

© 2026 Nonprofit Resource Hub. All rights Reserved.