Articles
Google Search Ads Vs. Display Ads: What’s The Difference?
As a business owner, you’re always looking for new ways to reach your target audience and promote your product or service. And with the vast array of digital marketing options available today, it can be
Performance Max Beginners Guide
Performance max campaigns are a powerful way to reach potential customers across a variety of channels and formats, all within a single Google Ads campaign. They offer advertisers the ability to create highly targeted campaigns
Employee Retention Tax Credit (ERC) Updates
Enacted as part of the CARES Act in April 2020 and expanded as part of the Taxpayer Certainty and Disaster Tax Relief Act, American Rescue Plan Act (ARPA) and the Infrastructure Investment and Jobs Act,
New York State Forward Loan Fund 2
In an effort to support the economic recovery and revitalization of businesses in New York State, Governor Kathy Hochul announced the launch of the New York Forward Loan Fund 2. This program allocates $150 million
Benefits of an Automated AP Workflow – Nonprofits
As the government has officially announced the end of the COVID pandemic, the return to “normal,” or whatever the post-COVID era will look like, has shifted the focus of nonprofit organizations from the crisis of the Pandemic
Current Expected Credit Loss (CECL)
Is anyone else tired of the accounting regulations constantly changing? In the past few years, nonprofits have had to deal with an overhaul of revenue recognition rules, “clarifying” (confusing) contributions pronouncements, enhanced disclosure requirements for donations in-kind, and
Is it time for your organization to have an AI Acceptable Use Policy?
As Artificial Intelligence (AI) continues to dominate the tech news, many individuals and organizations are utilizing AI systems to create content, automate processes, and increase their productivity. However, few (if any!) organizations have bothered to establish guidelines
Stuff-A-Bus is BACK! 🚌
United Way of Long Island remains committed to ensuring that all students are given equal opportunities and resources to succeed academically.
What nonprofits need to know about the Investment Tax Credit
By Anna Adamsson, Clean Energy Group The Inflation Reduction Act of 2022 (IRA) updated and expanded the Investment Tax Credit (ITC) for solar and battery storage resilient power projects. The ITC, which was previously set
